WHAT ARE COOKIES?
Cookies are small files that are installed on the hard drive or within the browser of the computer, tablet, smartphone or equivalent device with Internet browsing functions and they help, among other functions, to: customize the services of the owner of the website, facilitate browsing and usability of the website, obtain aggregate information from web visitors, enable the reproduction and display of multimedia content on the website itself, allow elements of interaction between the user and the website itself, enable security tools, etc.
DEFINITIONS USED IN THIS COOKIES POLICY
- Web usability: can be defined as the experience a user has when browsing, using and interacting with a web page
- Aggregate information: non-nominal information, typically numerical, and for the purpose of providing statistical information
- Terminal: computer (computer, smartphone, tablet, etc.) by means of which the user browses the Internet
- Editor: owner or party responsible for the website
- Third party: external entity, collaborator, service provider or related to the editor, participating in the administration of some cookies
- Party responsible for the cookie: the editor, owner of the website or even the third party in some cases
Browsing habits: trends that the user displays when browsing a website such as, for example, time spent visiting the page, sections visited, most frequently visited pages, origin of the visit, landing page, among others.
WHAT TYPE OF COOKIES ARE THERE?
Depending on the entity administer/managing them:
Our own cookies: are those that are sent to the user’s terminal from a computer or domain managed by the editor him or herself and from which the service requested by the user is provided.
Third-party cookies: are those that are sent to the user’s terminal from a computer or domain that is not managed by the editor, but by another entity that processes the data obtained via cookies.
Depending on the period of time they remain activated on the user’s terminal:
Session cookies: they are a type of cookies designed to collect and store data while the user accesses a website.
Persistent cookies: They are a type of cookies in which the data remains stored in the terminal and can be accessed and processed for a period of time defined by the person/entity responsible for the cookie, and which can range from a few minutes to several years.
Depending on the purpose for which the data obtained through cookies is processed:
Technical cookies: Are those that allow the user to browse a website, platform or application and use the different options or services that exist there, such as, for example, traffic control and data communication, identifying the session, accessing areas of restricted access, remembering the elements that make up an order, process a purchase order, make a request for registration or participation in an event, use security elements while browsing, store content for the dissemination of videos or sound or share content through social networks.
Personalization cookies: are those that allow the user to access the service with predefined general characteristics based on a series of criteria within the user’s terminal such as language, type of browser through which the service is accessed, regional configuration from where you access the service, etc.
Analysis cookies: are those that allow the person/party responsible for them to monitor and analyse the behaviour of users of the websites to which they are linked. The information collected through this type of cookies is used to measure activity on the website, application or platform and for the creation of browsing profiles for users of said sites, applications and platforms, in order to introduce improvements in accordance with analysis of the usage data thereby obtained.
Advertising cookies: are those that facilitate the most effective administration of advertising spaces that, where applicable, the editor has included within a website, application or platform from which it provides the requested service based on criteria such as the edited content or the frequency with which the adverts are displayed.
Behavioural advertising cookies: are those that facilitate the most effective administration of advertising spaces that, where applicable, the editor has included within a website, application or platform from which it provides the requested service. These cookies store information on the behavior of users obtained by means of the continuous observation of their browsing habits, which allows for the creation of a specific profile for which advertising can be displayed/tailored.
WHAT COOKIES DO WE USE?
|__utma||Identification of unique visitors: Used to register unique visitors for statistical and analytical purposes.||2 years||Google (Analytic)|
|__utmb||Determining visitor login: Google Analytics uses two cookies to establish a login session. If either of these two cookies is missing, another activity will start a new session.||30 minutes||Google (Analytic)|
|__utmc||Determining visitor login: Google Analytics uses two cookies to establish a login session. If either of these two cookies is missing, another activity will start a new session.||Session||Google (Analytic)|
|__utmz||Record of traffic and browsing sources: Used to record how you arrived at our website (through a Google search, a prompt, etc.) and the routes you follow while browsing our site. We use this information to improve user experience in future updates.||6 months||Google (Analytic)|
HOW TO DEACTIVATE COOKIES?
Blocking or deactivating all cookies helps to protect privacy, but it can also limit the user experience on some websites, as well as limit functionalities or even deter correct browsing or use of some website services. If you want to know how to disable cookies in the most popular web browsers, click on the following tutorials:
If you have any questions or concerns about this Cookies Policy, you can contact us at firstname.lastname@example.org